Vet-recommended, complete grain-free dry food for dogs, formulated with premium natural ingredients and nutritional supplements to target different areas of a dog's mental and physical health. Each food includes probiotics and prebiotics, with high meat content from a single functional protein source.
Our Complete Chicken & Superfood blend is the perfect dry food for all life stages from puppy up to our senior golden oldies. This premium grain-free range is packed with fruit, vegetables, lean-protein and antioxidants, with each recipe tailored to a specific life stage to provide your dog with everything they need nutritionally to lead a happy, healthy life
Totally-tasty, grain-free & junk-free complete wet dog food range, containing fresh natural ingredients that are nutrient-rich to help support your dog's overall health, alongside prebiotics to aid healthy digestion. As an extra bonus, our wet food is packaged in 100% recyclable cartons - good for your pooch, good for the world we live in
Our health-led supplements range developed by vets and packed full of natural active ingredients to help your pooch thrive includes a range of products to target different areas of your dog's health. From our best selling Bionic Biotic for digestion, skin & coat to sustainably sourced Salmon Oil and tasty tablets for healthy puppy development, these easy to use supplements are a perfect addition to any diet
Made with natural ingredients these long lasting dental sticks are vet approved to help keep your pooch's smile sparkling and their dental health in check. They are super tasty and also contain added functional ingredients to provide additional health benefits.
Packed with natural ingredients, these tasty grain-free treats combine delicious functional ingredients to offer a range of benefits from skin & coat to mental wellbeing and oral hygiene. All three flavours include probiotics to support healthy digestion alongside collagen for a healthy skin & coat
Shop our complete functional bundles for dogs with some of our bestselling food, treats and supplements grouped into the specific needs for your pooch. Calming, skin and coat, digestion, weightloss, joints, and by age.
Complete grain-free health food for cats, with no added nasties and no junk to ensure your cat lives a healthy & happy life. Our Purr & Miaow cat food contains no added sugar and natural ingredients to provide optimal nutrition.