20% off one-off purchases + A FREE GIFT! Use code: TREAT20 for *Exclusions apply

Cart

Order Total

Subtotal: £0.00
Subscribe and Save savings: £0.00
Discounts: £0.00
Delivery: Calculated at checkout
Total: £0.00
  • Visa Logo
  • Mastercard Logo
  • Maestro Logo
  • Amex Logo
  • Apple Pay Logo
  • Google Pay Logo

Current price: £0.00

Just dropped
  • PRIMAL SPRAT, SALMON & TROUT JERKY 90g Cream 2000x2000
  • Studio Session-281 72dpi
  • P&M INGREDIENT IMAGE PRIMAL SPRAT,SALMON & TROUT
  • Studio Session-171 72dpi
  • AR507242 72dpi
  • P&M SIZE JERKY PRIMAL SALMON, SPRAT & TROUT
  • P&M BENEFIT CARD JERKY PRIMAL SPRAT, SALMON & TROUT

Size:

Purchase Type

Select product quantity

Use code TREAT20 for 20% off one-off purchases.

Description

Instinctively indulgent

For the best-behaved pooches & mutts in the pack. This droolworthy jerky is slow-dried over 24 hours to lock in natural nutrients, flavour, and texture. Perfect as a tasty, high-value training treat.

They've been crafted with 85% fish, including Sprat, Salmon, and Trout - meaning they're getting the finest fishy fix. They bring together rich, omega-packed fish proteins, helping to maintain muscle mass, nourish skin, enhance coat shine, and support overall wellbeing. Other benefits of these luxury treats include:

- They've been slow-dried over 24 hours, locking in all those vital nurtients and flavour.

- 85% fish content means they're rich in protein, for a more satisfying reward.

Gourmet, fishy, and totally moreish.

This jerky is grain-free, chicken-free, and puppy-friendly.

Nutrition

A complementary feed for dogs. Suitable for all ages from 12 weeks old.

Composition: Fish (85 %, of which Sprat 32 %, Salmon 30 %, Trout 23 %), Chickpeas (5.1 %), Glycerine of Vegetable Origin (4 %), Cranberries (2.5 %), Lignocellulose (2 %), Apple (0.7 %), Psyllium Husk (0.5 %), Sodium Chloride (0.2 %).

Technological Additives (per kg): Citric Acid (1a330), DL-malic Acid (1a296), Rosemary Extract, Tocopherol Extracts From Vegetable Oils (1b306(i)).

Analytical Constituents: Crude Protein 31 %, Crude Fat 26.5 %, Crude Fibre 11.4 %, Crude Ash 9.8 %, Moisture 18 %.

Metabolisable Energy: 3,140 kcal/kg

*As our food is made where grains may be present, there’s a tiny chance that some may have snuck in. We do everything in our power to prevent this. Ingredients listed as 'fresh' may have been carefully frozen prior to cooking to maintain optimal quality and safety.

Feeding Guide

Use as a reward, keep in mind this is not a complete food. The quantities in the feeding table are meant as a rough guide. The correct amount will depend on your dog’s level of activity, breed, age, and if they’re overweight or underweight. Fresh drinking water should be available at all times.

DOG SIZE

AMOUNT PER DAY

TOY DOGS (0-5 kg)

1 - 2 treats/day

SMALL DOGS (5-10 kg)

2 - 4 treats/day

MEDIUM DOGS (10-25 kg)

4 - 7 treats/day

LARGE DOGS (25-50 kg)

7 - 12 treats/day

GIANT DOGS (50 kg+)

12+ treats/day

For best before date see package. Keep in a dry and cool place away from direct sunlight. Reseal after opening. For canine use only.

Delivery & Returns

UK & Isle of Man

FREE Standard UK Delivery with orders over £39.99+

Standard UK Delivery (1-4 working days) only £1.99 when spending £9.99 or less

Standard UK Delivery (1-4 working days) only £2.49 when spending £10.00-£19.99

Standard UK Delivery (1-4 working days) only £4.99 when spending £20.00–£39.98

Delivery usually next day but can be up to 4 days. Delivered 7 days a week (ex Bank Hols).

Fully Tracked with DPD in carbon neutral vans, to help the planet as well as get your pooch goodies to you speedily.

Rest of the world

We are not currently delivering outside of the UK but sign up to our newsletter to find out when we do.

Beyond the always-popular treats, the Primal dog food range is a favourite because it perfectly supports my active Malinois's lifestyle.

Kai & Riley

Pet care from top to tail.

Carefully chosen goodness, for your peace of mind.

  • Grain free Grain free
  • High-value reward High-value reward
  • Irresistible flavour Irresistible flavour

Ingenius ingredients.

85% Sprat, Salmon & Trout

85% Sprat, Salmon & Trout

85% Sprat, Salmon & Trout

Sprat, Salmon and Trout combine three naturally oily fish to deliver a rich, highly digestible source of protein, packed with essential nutrients to support whole-body health. Together, they provide a powerful blend of omega-3 fatty acids to help maintain healthy skin, a glossy coat, and support joint mobility.

,
High Protein

High Protein

High Protein

Protein is one of the most important nutrients for dogs, supporting everything from strong muscles to overall health. High-protein diets provide the essential amino acids that dogs’ bodies can’t produce on their own, helping to maintain lean muscle mass, support growth, and aid in tissue repair.

,
Slow-dried

Slow-dried

Slow-dried

By using low temperatures over a longer period, slow-drying locks in flavour, nutrients, and essential amino acids that can be damaged by high-heat cooking methods. This method also produces meat that’s naturally wholesome, highly palatable, and easy on the digestive system.

,

Subscribe & Save 25%

Savings & sweeteners & simplicity. Subscribe today!

25% off. For life.

Triple Pooch Points

Skip, swap, or cancel anytime

Subscriber surprises, just because

Pooch & Mutt | SUBSCRIBE & SAVE 25%

For all breeds & needs

Natural ingredients with nutritional science, to elevate your pet’s health and happiness. 100% transparency, 'nothing to hide' recipes, and ethical sourcing are core to our mission. We're a small (but mighty) team of pet lovers – and if we wouldn’t give it to our own dogs, we don’t make it.

P&M WEBISTE BANNER IMAGE ABOUT OUR FOOD PDP

Frequently Asked Questions

Curious about our food, subscriptions, or how to get started? Then check out our most asked questions here.
What's a high-value reward?

High value rewards provide a strong emotional response from your dog or puppy, and are treats that they'll do anything for! Low-value rewards are standard treats that you use on a daily basis for ongoing training and good behaviour. You might use a high-value reward when first teaching a new trick, or for a desired behaviour to encourage them to engage better. High-value treats such as Jerky should be an exciting treat (not fed on a regular basis) for good behaviour or just to show your pooch how much you love them, so they're excited to receive it every time.

Can I feed this to my puppy?

This Jerky is made for puppies aged 12 weeks and older - and it's suitable for for all breeds. We recommend you follow our guidelines around how many treats your puppy should be fed per day, according to their weight. If you're after a puppy treat we also have a puppy fish jerky which is suitable for puppies from 8 weeks old and comes in smaller bites more suited to puppies mouths.

What percentage of fish do these treats contain?

These jerky treats contain 85% fish. 32% sprat, 30% salmon and 23% trout making them packed full of protein and omegas to support muscle mass and nourish skin.

What benefit does slow drying have?

Slow drying over 24 hours locks in vital nutrients and flavour making these irresistibly tasty as well as being packed full of benefits.

My dog isn't a fan of fish do you have any other jerkys?

Yes! We have a high protein beef jerky and a puppy beef jerky training treat for dogs that aren't keen on fish treats, something for all breeds and needs.